{"id":4534,"date":"2023-07-31T12:00:15","date_gmt":"2023-07-31T12:00:15","guid":{"rendered":"https:\/\/aquellsnoistansimpatics.cat\/?p=4534"},"modified":"2025-07-31T13:01:06","modified_gmt":"2025-07-31T13:01:06","slug":"oh-definitely-live-and-love-local-shopping","status":"publish","type":"post","link":"https:\/\/aquellsnoistansimpatics.cat\/en\/oh-definitely-live-and-love-local-shopping\/","title":{"rendered":"Oh, definitely! Live and love local shopping!"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1664px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><h2><b>Boosting Local Commerce: A Campaign to Bring Life to Rural Towns<\/b><\/h2>\n<p>As an agency committed to the sustainable transformation of the territory, we\u2019ve worked hard to promote local commerce as a key pillar of rural areas. This project aims to modernize and revitalize the sector to curb depopulation and ensure territorial sustainability. Thanks to a tender from the Diputaci\u00f3 de Barcelona, we developed an initiative to give visibility to local products, restaurants, and shops by connecting them with the community through a prize draw.<\/p>\n<p>We raced against the clock to adapt and prepare the entire campaign. A campaign carried out in 14 municipalities with fewer than 5,000 inhabitants in the province of Barcelona\u2014specifically in the counties of Bergued\u00e0, Osona, Moian\u00e8s, Bages, and Anoia.<\/p>\n<p>The campaign included:<\/p>\n<ul>\n<li><strong>Designing promotional materials:<\/strong> We created a variety of materials in both physical and digital formats to support outreach and encourage participation.<\/li>\n<li><strong>Visual identity of the campaign:<\/strong> We developed a brand identity that reflects the campaign\u2019s values\u2014with a vibrant and dynamic design that conveys the passion of local businesses.<\/li>\n<li><strong>Campaign communication:<\/strong> We produced viral content and digital materials for social media, including short videos and animations to capture the audience\u2019s attention.<\/li>\n<li><strong>Coordination with town councils:<\/strong> We worked closely with the municipalities involved to coordinate all aspects of the campaign.<\/li>\n<li><strong>Coordination with local businesses:<\/strong> We collaborated directly with local businesses, providing them with materials and information about the campaign, and coordinated with the Diputaci\u00f3 de Barcelona to ensure its success. We also personally followed up with the 182 prize draw winners and traveled throughout the region to meet participants face-to-face. The result? 115 shops and restaurants involved and nearly 14,000 entries collected across 14 towns.<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">A positive and memorable experience for everyone involved!<\/span><\/p>\n<p><b>We\u2019re ready for more challenges\u2014tell us your idea and let\u2019s make it happen!<\/b><\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":4537,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[95],"tags":[],"class_list":["post-4534","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Oh, definitely! 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