At Aquells nois tan simpàtics, we were clear from the start that the new logo had to be much more than a simple graphic symbol. We wanted to create a visual identity that, like a subtle echo, spoke of deep values: integration, collaboration, capacity and creativity.

Our proposal was inspired by the transformation of a traditional puzzle into a dynamic game of Tetris, a universe where each piece, with its own color and shape, plays a fundamental role. This game, known to everyone, symbolizes the need to place each of the parts in harmony in order to move forward.

The vibrant and lively red represents those at risk of exclusion. The green pieces are the organization, which welcomes, sustains and builds a cohesive whole. This logo is more than a set of shapes; it is a metaphor for life in motion, a space where each person fits in and contributes to creating a shared reality.